OPHIRSCALES
Let’s talk

Creative, growth & AI studio

Built to
stand out.

AI & CRMs. Ad campaigns & scaling. Websites. Film.
A stronger presence. A smarter way to work.

Let’s build your next chapter

Offline AI solutions available. Subscription-based services available.

Explore the workCREATIVE / DIGITAL / GROWTH

Good businesses.
New horizons.

You’ve built something
worth choosing.
Let’s make it seen.

We connect the story, the customer experience and the work behind it. Real creative. Considered websites. Campaigns, custom CRMs, AI systems and custom software shaped around your business. Work directly with the people doing the work.

01 / Selected workProduction by Chance · Portfolio stills

The story.
The feeling. The detail.

Real people and places, seen with intention. A selection from Chance’s film and photography portfolio.

Portfolio stills
EditorialPhotography / 01
AutomotivePhotography / 02
Events & atmospherePhotography / 03

Portfolio stills and visual summaries are shown while speech captions are reviewed. Request an accessible portfolio version.

Let’s find the right way to show it
02 / Digital experiencesWhite-label examples by Ophir

A website that
feels like you.

Five anonymous website concepts across legal services, home services, retail, automotive and hospitality. Explore White Label 1–5, a dedicated collection separate from client projects.

White Label 1–5 are anonymous design demonstrations, kept separate from client projects. Each example uses generic branding and illustrative concept imagery.

Explore the website offer
03 / What we doBuilt around your business

A stronger presence.
A clearer next move.

AI, custom CRMs, ad campaigns and scaling, websites and film. Plus custom software that brings your ideas to life—from tools for your team to entirely new digital products.

01Business websitesDesign · Launch · Ongoing care

A considered, mobile-friendly home for your business. Clear services, useful photography and an easy way to call, enquire or find you.

Personalized for your business and launched on your domain, with managed hosting, maintenance and small content updates available. We agree the pages, features and ongoing support before the build. Scope, billing and cancellation terms are agreed before purchase. Website terms.

Talk about your website
02Websites & funnelsIncluded in every marketing package

A focused path from discovering your business to an enquiry, booking or purchase. We shape the page, the offer and the next step around your customers.

Website and funnel creation, plus hosting, are included in Core, Growth and Partner packages. Pages and features are agreed around your offer.

03Creative productionFilm · Photography · Ad creative

The people, products and details that make you worth choosing. Static ad concepts, UGC videos, location filming and editing, with creative scope tailored to your business.

Explore Chance’s work
04Meta advertisingFacebook & Instagram campaigns

Campaign strategy, setup and hands-on management. We test the message and creative, review the response and make decisions within the budget we agree together.

Clear reporting and direct communication. Ad spend is paid separately by you.

05Organic & socialStrategy · Optional Instagram management

Positioning, content direction and a clearer route from attention to your offer. Practical strategy from AJ’s experience building his own brands.

Optional Instagram planning and publishing give new visitors more to connect with. Organic strategy and social management are scoped separately; email and SMS are outside the core package.

06Business AI brainsBusiness AI · Private AI

An AI assistant built around your documents, processes and approved business knowledge. Help your team find answers, summarize information and prepare drafts with references back to the source.

Offline AI solutions available. Subscription-based services available. Each system is scoped around your team, data and existing tools.

Explore business AI
07Custom CRMsLeads · Customers · Your next step

A customer relationship management system shaped around how you sell and deliver. Connect leads, customer records, conversations, jobs and follow-ups in one clear workflow.

Build a new CRM or improve your existing one with tailored pipelines, reminders, dashboards and integrations. Available for businesses across industries, with subscription-based support options.

Find ideas for your business
08AI & automationLess admin · Smoother handoffs

Connect your tools and reduce repetitive work: lead routing, onboarding, document collection, booking reminders, support triage, report drafts and routine CRM updates.

We agree triggers, review steps and permissions before connecting the workflow. AI, CRM and automation projects are scoped separately from marketing packages; offline AI solutions and subscription-based services are available.

Show us the work you repeat
09Custom softwareYour idea · Built around your business

If you can dream it, let’s explore how to build it. From apps, customer portals and booking platforms to internal tools, dashboards and entirely new digital products, we create custom software around your vision and the way your business works.

Start with an idea or a problem to solve. We’ll shape the features, integrations and build plan together, with subscription-based support and ongoing improvements available.

Tell us what you’re imagining

For local businesses, online brands and growing teams. Websites, AI systems, custom CRMs and custom software are available as separately scoped services. Offline AI solutions available. Subscription-based services available.

04 / AI & business systemsBuilt around the way you work

Your business.
Its own AI brain.

Custom CRMs, AI assistants and practical automation for businesses of every kind. Connect your knowledge, your customers and the work you repeat—so your team can spend more time moving the business forward.

Two ways to build your business AI. One practical starting point: the work you repeat.

01 / Cloud workspace

Ophir Business AI

Cloud-connected workspace

A useful AI workspace in your own business account, configured around your documents and workflows.

  • Organized knowledge library, custom instructions and reusable templates
  • Two agreed workflows, such as document summaries, intake preparation or draft follow-ups
  • Team training and a clear handoff into everyday use

You own the account. Information is processed in the cloud; provider subscriptions, API usage and other software are paid separately.

Discuss Business AI

02 / Your office hardware

Ophir Private AI

Runs on your office equipment

A local AI system for businesses that want direct control over where their approved documents are processed.

  • An onsite sit-down to map your process, followed by installation and team training
  • Local document search, model and storage, with configured access and backup setup
  • Two agreed workflows, tested with your approved material on your equipment

Hardware is supplied separately. Local processing applies to the agreed system; any cloud connection and the information it receives are scoped explicitly.

Discuss Private AI

Both options can include ongoing support and maintenance for the agreed system. We define the workflows, integrations and support scope together before work begins. Explore the AI services

01 / Your knowledge

A brain built
for your business.

Give your team one place to ask questions about approved documents, processes and company knowledge. Find useful answers with references back to the source.

  • Search documents, procedures and past work
  • Summarize files and help new staff find answers

02 / Your customers

A CRM that follows
your workflow.

Bring leads, customers, conversations and next steps together. We build custom customer relationship management systems or improve the CRM you already use.

  • Capture inquiries and organize sales pipelines
  • Coordinate bookings, onboarding and follow-ups

03 / Your time

Less repeat work.
More room to grow.

Connect the steps between an inquiry and a completed job. Automate routine updates, prepare drafts and keep your team involved where approval matters.

  • Turn meeting notes into tasks and handoffs
  • Prepare quotes, support replies and reports

Built for your line of work.

Start with the tasks that slow your team down. Here are a few ways we can help.

Law firms

Your firm’s AI brain: Search case files, summarize documents, build draft timelines and reference real cases from your approved case library—with source citations for attorney review. Choose a cloud workspace or a local system around your firm’s needs. Give attorneys and paralegals more time for work that needs their judgment.

CRM & automation: Organize client intake, consultation bookings, document requests and matter handoffs. Keep the next step clear from the first inquiry.

Real estate & property management

CRM: Track buyers, sellers, listings, tenants and follow-ups.

AI & automation: Answer property questions from your records, organize showing requests, route maintenance issues and prepare customer updates.

Home services & contractors

CRM: Move customers from inquiry to estimate, scheduled job and follow-up.

AI & automation: Capture job details, route requests, prepare estimate drafts and turn job notes into clear customer updates.

E-commerce & retail

CRM: Connect customer history, support requests and wholesale opportunities.

AI & automation: Answer product questions, draft support replies, summarize customer feedback and retrieve order information through connected systems.

Professional services & agencies

CRM: Manage prospects, proposals, onboarding, projects and renewals.

AI & automation: Search company knowledge, summarize meetings, prepare proposals and turn approved action items into assigned tasks.

Healthcare & wellness offices

CRM: Organize administrative inquiries, bookings and follow-up tasks.

AI & automation: Answer office FAQs from approved material, coordinate document requests and help staff find internal procedures.

Hospitality & events

CRM: Track guest inquiries, event bookings, vendors and repeat customers.

AI & automation: Prepare quote drafts, answer venue questions and turn event details into checklists and team handoffs.

Coaches, education & memberships

CRM: Track enrollment, onboarding, member questions and renewals.

AI & automation: Help people find approved learning resources, summarize support requests and automate onboarding steps.

Don’t see your industry? Show us how your business works. We’ll identify where a CRM, AI assistant or automation could make a useful difference.

Set up thoughtfully.
Supported as you grow.

Practical workflows. Team training. Ongoing care.

We configure the assistant around your approved documents, instructions and workflows. Your team learns how to check sources, review drafts and approve important actions. Local processing is one part of the setup; access, backups and any external connections also need to be configured for your business.

Ongoing support can cover routine maintenance, health checks, troubleshooting and small adjustments within the agreed scope. New workflows, larger integrations and additional onsite visits are scoped separately. AI, CRM and custom software work is agreed separately from marketing and website projects.

Show us the work you repeat
05 / ExperienceFigures with context

Built from
doing the work.

AJ’s operating experience, his own education brand and selected historical ad snapshots. Each tells a different part of the story.

Anonymized prior venture

~$449K

Gross settled card sales

Over three consecutive operating months in 2026. Before refunds, fees and chargebacks; not profit or revenue attributed solely to ads.

Same prior venture

5.2×

Month three vs. month one

Growth in gross settled card sales over that period. AJ’s prior operating experience, rather than an Ophir Scales client result.

Same prior venture

2,530

Registered accounts

By the end of month three. Includes free registrations, rather than only paying customers.

CowboyFX / AJ Does Trading

Up to $42K/month

Peak coaching revenue

Founder-reported peak from AJ’s own brand. Revenue is not profit. The peak and organic attribution have not been independently verified.

Read the operating figures in context

The prior venture’s payment-processor settlements were approximately $40.3K in month one, $199.9K in month two and $208.7K in month three. Registered accounts grew from 230 to 2,530, including 2,300 new registrations.

These records describe AJ’s prior business operations. They do not isolate the effect of advertising and do not establish expected results for an Ophir Scales client.

Explore AJ’s own brand

AJ built his coaching offer through organic content and personal-brand marketing. CowboyFX brings together mentorship, live sessions and The Trading Ranch community. The reported $42K is a peak month, not an average; individual results vary.

Visit CowboyFX

A closer look at the campaigns.

Selected historical snapshots. Reporting limits remain beside the figures.

34 purchases$9.48 per purchase · $322.32 spent

The campaign name references July 2026. The selected reporting window is not visible.

28 purchases$3.89 per purchase · $108.86 spent

Screenshot shared in May 2026; the selected reporting window is not visible. This is not added to the other campaign’s totals.

9.87 purchase ROASPlatform-reported snapshot

A supplied crop. Date range, spend and attribution settings are not shown.

7.24 & 5.68 purchase ROASSeparate displayed rows

Not combined or presented as an account-wide average. Date range, spend and attribution settings are not shown.

ROAS is platform-attributed purchase value divided by ad spend. Selected snapshots are not a complete account history, independently audited returns or a forecast. We do not have representative client data establishing expected results. Read the full results context.

06 / The processThree-month marketing engagements

A clear course.
Room to learn.

We agree on the goals, do the work and stay close to the response. You know what’s happening and what we’re learning.

01 / Month one

Build the foundation.

Understand your offer, agree the goals and build your website and funnel alongside the first creative and campaigns.

02 / Month two

Find the response.

Learn from the audience, refine the message and bring fresh creative into the mix.

03 / Month three

Develop what works.

Support the strongest opportunities within the budget and guardrails we agree together.

07 / The peopleWork directly with the founders

A small studio.
Close to the work.

Strategy and production, in the same conversation. Meet the people shaping your business’s next chapter.

AJ, co-founder of Ophir Scales, at his laptop

Co-founder / Strategy

AJ

Organic growth, Meta advertising, AI & the build.

A creator and hands-on operator, combining the creative side of marketing with an analytical approach to growth.

Computer science degree from UC Santa Cruz. Associate degree in mathematics, with additional studies in physics.

AJ Does Trading
Chance, co-founder of Ophir Scales and filmmaker, standing on a balcony

Co-founder / Creative

Chance

Direction, filming & the final cut.

The filmmaker behind the creative. Chance brings the story, camera work and edit together, with personality and a clear reason to watch.

Hands-on from the first concept to the work your audience sees.

More from Chance
A speaker holding a microphone; visible text reads “its all about perspective”

A closer look / Chance’s production work

In your own words.

Portfolio still from an interview edit. An on-camera microphone speaker is intercut with animated bond-market illustrations, rate displays and typography emphasizing “EFFORT.”

From the first conversation to the final cut, we help the people behind a business feel comfortable in front of the camera.

Your next chapterStarts with a conversation

Something good.
Something next.

Tell us what you’re building—or the work you keep repeating.
Let’s scope your next AI brain, custom CRM, campaign, website, film or custom software idea.

Offline AI solutions available. Subscription-based services available.

Book an introduction aj@ophirscales.com

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